@article{Jacobsen+2016+20+24, url = {https://doi.org/10.3790/dbw.57.2.20}, title = {Markenartikler als Vorbild für Wirtschafts- und Hochschulstandorte?}, title = {}, author = {Björn P. Jacobsen}, pages = {20--24}, volume = {57}, number = {2}, journal = {Der Betriebswirt}, doi = {doi:10.3790/dbw.57.2.20}, year = {2016}, lastchecked = {2016-06-30} }