@article{Kreutzer+2011+15+21,
url = {https://doi.org/10.3790/dbw.52.3.15},
title = {Social-Media-Guidelines – damit Social-Media-Marketing überzeugen kann},
title = {},
author = {Ralf T. Kreutzer},
pages = {15--21},
volume = {52},
number = {3},
journal = {Der Betriebswirt},
doi = {doi:10.3790/dbw.52.3.15},
year = {2011},
lastchecked = {2011-09-30}
}