@article{Strott+2021+69+79, url = {https://doi.org/10.3790/dbw.62.1.69}, title = {4 Ps go green? Die Positionierung des Green Marketing im Marketing-Mix}, title = {}, author = {Runa Strott}, pages = {69--79}, volume = {62}, number = {1}, journal = {Der Betriebswirt}, doi = {doi:10.3790/dbw.62.1.69}, year = {2021}, lastchecked = {2021-01-01} }