@article{1+1974+433+450, url = {https://doi.org/10.3790/ccm.7.4.433}, title = {Some Observations on Analytical Marketing in Banking Research and Practice}, title = {}, author = {1 1}, pages = {433--450}, volume = {7}, number = {4}, journal = {Credit and Capital Markets – Kredit und Kapital}, doi = {doi:10.3790/ccm.7.4.433}, year = {1974}, lastchecked = {1974-04-01} }