@article{Treffers+Stumpf-Wollersheim+Welpe+2023+169+179,
url = {https://doi.org/10.3790/dbw.64.3.169},
title = {Künstliche Intelligenz in Kundeninteraktionen – Chancen und Herausforderungen für KMU},
title = {},
author = {Theresa TreffersJutta Stumpf-WollersheimIsabell M. Welpe},
pages = {169--179},
volume = {64},
number = {3},
journal = {Der Betriebswirt},
doi = {doi:10.3790/dbw.64.3.169},
year = {2023},
lastchecked = {2023-07-01}
}