@book{Steidl+2025, url = {https://doi.org/10.3790/9783428437047}, title = {Experimentelle Marktforschung}, title = {}, author = {Peter E. Steidl}, publisher = {Duncker & Humblot}, address = {}, doi = {doi:10.3790/9783428437047}, isbn = {9783428437047}, year = {1977}, lastchecked = {2025} }