@book{Johne+2020, url = {https://doi.org/10.3790/9783896444806}, title = {Die wichtigsten Checklisten zu Marketing – Kommunikation – Verkauf}, title = {}, author = {Thomas Johne}, publisher = {Verlag Wissenschaft & Praxis}, address = {}, doi = {doi:10.3790/9783896444806}, isbn = {9783896444806}, year = {2011}, lastchecked = {2020} }