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Unternehmerische Sozialverantwortung deutscher Unternehmen in Südafrika
Reisach, Ulrike | Weilemann, Mitja
Der Betriebswirt, Vol. 53 (2012), Iss. 4 : pp. 34–36
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Prof. Dr. Ulrike Reisach lehrt Unternehmensethik, Internationales Management und Unternehmenskommunikation an der Hochschule Neu-Ulm.
- Sie leitete 2011 die Delegationsreise der Hochschule nach Kapstadt und 2012 ein eLearning-Projekt mit der University of the Western Cape und der HOPE Cape Town Association.
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Mitja Weilemann, M.A., ist wissenschaftlicher Mitarbeiter am Kompetenzzentrum Corporate Communications der Hochschule Neu-Ulm und unterstützt das Südafrika Projekt.
References
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Abstract
The societal problems in South Africa cannot be mastered by politics alone. Foreign big companies are pace setters of progress in schools and universities. They provide schools with the skills and equipment to teach the next generation in what is necessary to overcome the huge societal and digital divide in the rainbow nation. The article is based on the research of a team from Neu-Ulm University of Applied Sciences in the township of Khayelitsha in Cape Town and on interviews with the responsible company representatives. It explains how BMW and T-Systems support the education of young people and enable them to learn for their professional and personal development. The hurdles which have to be overcome are shown as well as the achievements that have been accomplished.
Table of Contents
| Section Title | Page | Action | Price |
|---|---|---|---|
| Ulrike Reisach / Mitja Weilemann: Unternehmerische Sozialverantwortung deutscher Unternehmen in Südafrika | 34 | ||
| Summary | 34 | ||
| 1. BMW Südafrika: Förderung von Mathematik und Technikbildung an Schulen | 34 | ||
| 2. T-Systems: CIDA City Campus in Johannesburg | 35 | ||
| 3. Ausblick | 35 | ||
| Quellen (für weiterführende Infos) | 35 |