The Dark Side of Smartphone, Social Media & Co. – Teil 1
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The Dark Side of Smartphone, Social Media & Co. – Teil 1
Der Betriebswirt, Vol. 60 (2019), Iss. 3 : pp. 10–13
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Prof. Dr. Ralf T. Kreutzer ist seit 2005 Professor für Marketing an der Berlin School of Economics and Law sowie Marketing und Management Consultant.
References
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Abstract
In many textbooks and reference books – including my own ones – the opportunities associated with the use of mobile devices, social media and further developments in the digital age are extensively described. In my two articles in "Der Betriebswirt", however, I draw attention to the risks, the "dark side", that accompany these changes. Only a holistic view of the lights and shadows of smartphones, social media & Co. allows responsible use – by the providers of these systems, the companies, the institutions relevant to the legislation and especially by the end users themselves. Especially in the case of the latter, I believe there is hardly any comprehensive awareness of the risks of social media use – and the levels of dependency are rising!
Table of Contents
| Section Title | Page | Action | Price |
|---|---|---|---|
| Ralf T. Kreutzer: The Dark Side of Smartphone, Social Media & Co. – Teil 1 | 1 | ||
| 1. Treiber der digitalen Inkompetenz | 1 | ||
| 2. Unfähigkeit zur Konzentration | 3 | ||
| Literatur | 4 |