Wie identifizieren KMU geeignete Ressourcen für Business-to-Business-Sharing?
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Wie identifizieren KMU geeignete Ressourcen für Business-to-Business-Sharing?
Steiner, Mischa | Huber, Sebastian | Trachsel, Viviane
ZfKE – Zeitschrift für KMU und Entrepreneurship, Vol. 70 (2022), Iss. 3–4 : pp. 151–167
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Mischa Steiner, Hochschule Luzern – Wirtschaft, Zentralstrasse 9, 6002 Luzern, Schweiz
Prof. Sebastian Huber, Hochschule Luzern – Wirtschaft, Institut für Betriebs- und Regionalökonomie, Zentralstrasse 9, 6002 Luzern, Schweiz.
Prof. Viviane Trachsel, Hochschule Luzern – Wirtschaft, Institut für Finanzdienstleistungen Zug, Suurstoffi 1, 6343 Rotkreuz, Schweiz
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Abstract
How do SMEs identify suitable resources for business-to-business sharing?
Business-to-business sharing, and in particular the strategic sharing of operational resources between small and medium-sized enterprises (SMEs), is still underdeveloped, yet a promising opportunity. In most cases, such resources are discovered rather accidentally, as it is precisely the systematic identification of resources suitable for B2B sharing that represents a major hurdle. The identification of suitable resources is, however, a prerequisite for sharing between companies to emerge at all. In close cooperation with a group of selected Swiss SMEs, a structured approach was developed to identify resources suitable for sharing on the basis of materiality and divisibility using readily available data from financial accounting. This cross-industry approach allows to identify suitable resources with little effort and thus create the preconditions to seize the benefits from B2B sharing.
Table of Contents
Section Title | Page | Action | Price |
---|---|---|---|
Mischa Steiner / Sebastian Huber / Viviane Trachsel: Wie identifizieren KMU geeignete Ressourcen für Business-to-Business-Sharing? | 151 | ||
Zusammenfassung | 151 | ||
Abstract | 152 | ||
I. Einleitung | 152 | ||
II. Theoretischer Hintergrund | 154 | ||
1. Unternehmensressourcen in der B2B-Sharing Economy | 154 | ||
2. Identifikation von Ressourcen aus Daten des Rechnungswesens | 155 | ||
3. Kriterien zur Beurteilung der Eignung für ein Sharing | 155 | ||
4. Aktionsforschung | 156 | ||
III. Empirische Ergebnisse | 157 | ||
1. Studiendesign | 157 | ||
2. Prozess zur Identifikation von für das Sharing geeigneten Ressourcen in KMU | 160 | ||
IV. Diskussion | 162 | ||
1. Kritische Würdigung der angewandten Forschungsmethodik | 162 | ||
2. Fazit und Ausblick | 163 | ||
Literaturverzeichnis | 164 |