Nudges, Transparenz und Autonomie – Eine normativ gehaltvolle Kategorisierung von Maßnahmen des Nudgings
JOURNAL ARTICLE
Cite JOURNAL ARTICLE
Style
Format
Nudges, Transparenz und Autonomie – Eine normativ gehaltvolle Kategorisierung von Maßnahmen des Nudgings
Heidbrink, Ludger | Klonschinski, Andrea
Vierteljahrshefte zur Wirtschaftsforschung, Vol. 87 (2018), Iss. 1 : pp. 15–27
3 Citations (CrossRef)
Additional Information
Article Details
Author Details
Ludger Heidbrink, Christian-Albrechts-Universität zu Kiel
Andrea Klonschinski, Christian-Albrechts-Universität zu Kiel
Cited By
-
Products for Conscious Consumers
Nudging and Boosting towards Sustainable Food Choices – A Systematic Literature Review of Cognitively Oriented Measures
Winterstein, Julia
2022
https://doi.org/10.1108/978-1-80262-837-120221007 [Citations: 1] -
Nudging digital physical activity breaks for home studying of university students—A randomized controlled trial during the COVID-19 pandemic with daily activity measures
Teuber, Monika | Leyhr, Daniel | Moll, Juliane | Sudeck, GordenFrontiers in Sports and Active Living, Vol. 4 (2022), Iss.
https://doi.org/10.3389/fspor.2022.1024996 [Citations: 4] -
Digitale Wahlkämpfe
Nudging in der politischen Online-Kommunikation – Wie die Politik Wahlentscheidungen beeinflusst
Johann, Michael | Dombrowski, Jana2023
https://doi.org/10.1007/978-3-658-39008-2_9 [Citations: 1]
Abstract
The debate on the legitimacy of nudging is hampered by the absence of a clear definition of what a nudge is. Given that the attempt to limit the term „nudge" to interventions exploiting cognitive biases has not been accepted in the literature and since the respective interventions lack legitimacy, a more fine-grained conceptualization of nudges seems warranted. The paper offers a categorization of nudges on the basis of their transparency on and the question of whether the intervention aims at the automatic system only or tackles the reflexive system as well. We argue that nudges are legitimate when they allow for autonomous choice and aim at a decision problem which is actually identified as such by the individual herself. This is the case when (i) nudges are transparent, tackle the reflective system, and help the individual dealing with issues of attention and obliviousness (for example warnings), (ii) have an educative function, and (iii) when they respond to issues of self-control, which the individual regards as not fitting into her long-term preferences and her overarching scheme of life.