Corporate Intellectual Capital Reporting: the Case of Germany
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Corporate Intellectual Capital Reporting: the Case of Germany
Meyer=Stiftung, Vol. 13
(2014)
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Abstract
Intellectual capital (IC) consists of intangible resources and is considered to equip a company with competitive advantages, encompassing efficient internal structures, beneficial relations to primary stakeholders and employee competencies. IC has been argued to considerably contribute to corporate value creation. As IC reporting represents a central communication platform for this important form of capital, a separate area of research has developed on IC reporting.This study examines potential motivations for IC reporting in management reports of 428 listed German companies for the accounting year 2010. Germany offers a unique research setting for IC reporting due to a mandatory Management report containing information on IC. To infer motivations, agency theory and legitimacy theory are applied to test which theory better explains IC reporting. According to agency theory, companies report on their IC to reduce the Information gap between managers and owners, interpreted in this study as explaining the value creation process for IC. In contrast, legitimacy theory suggests that corporate IC reporting serves as a tool to legitimise the company’s market position, which is investigated by looking at corporate mispricing and the proportion of intangible resources. The study is structured in three research projects.The first two projects analyse methodological approaches, providing the Basis for testing theories in project three. In the first project, a novel measure to estimate IC value is identified in the area of mergers and acquisitions research and innovatively applied to IC research. The second project supports a parsimonious design of a research framework for an IC content analysis. In the final project, the results show that legitimacy theory better explains IC reporting compared to agency theory. According to the findings, IC reporting is motivated to legitimise a company’s market position and to justify the use of intangible resources.
Table of Contents
Section Title | Page | Action | Price |
---|---|---|---|
Foreword | 5 | ||
Meyer-Stiftung | 6 | ||
Preface | 9 | ||
Table of Contents | 11 | ||
List of Tables | 17 | ||
List of Figures | 19 | ||
Abbreviations | 20 | ||
1 Introduction | 21 | ||
1.1 Motivation for this study | 21 | ||
1.1.1 New reporting models for intellectual capital | 21 | ||
1.1.2 Intellectual capital reporting in Germany | 22 | ||
1.2 Research questions and contribution | 24 | ||
1.2.1 Research questions | 24 | ||
1.2.2 Overview of the research approach | 26 | ||
1.2.3 Focus of this study | 26 | ||
1.2.4 Contribution | 27 | ||
1.3 Main results | 27 | ||
1.3.1 Estimating a measure of IC value | 27 | ||
1.3.2 Designing a parsimonious research framework for IC content analysis | 28 | ||
1.3.3 Applying agency theory and legitimacy theory to IC reporting | 29 | ||
1.4 Structure of thesis | 30 | ||
2 Review of literature on intellectual capital reporting | 33 | ||
2.1 Introduction | 33 | ||
2.2 The concept of IC | 34 | ||
2.2.1 Definitions of IC | 34 | ||
2.2.1.1 Defining IC based on its effect | 34 | ||
2.2.1.2 Defining IC in categories | 35 | ||
2.2.1.3 Defining IC by setting outer boundaries | 35 | ||
2.2.1.4 Different terminologies for IC | 36 | ||
2.2.2 IC within corporate reporting | 36 | ||
2.2.2.1 IC in the balance sheet | 36 | ||
2.2.2.2 IC in the income statement | 37 | ||
2.2.2.3 IC in corporate documents | 37 | ||
2.2.3 Development of IC research in three stages | 38 | ||
2.3 IC reporting research | 39 | ||
2.3.1 Approaching IC reporting | 39 | ||
2.3.2 Investigating IC reporting in content analysis studies | 40 | ||
2.3.2.1 Developing research frameworks for IC reporting | 40 | ||
2.3.2.2 Influences between and across IC research frameworks | 41 | ||
2.3.2.3 Comparability across IC reporting studies | 43 | ||
2.4 Methodological considerations in IC reportingresearch | 44 | ||
2.4.1 Comparison of approaches in IC reporting research | 44 | ||
2.4.2 Theories related to IC reporting | 44 | ||
2.4.3 Sample selection for IC reporting studies | 47 | ||
2.4.3.1 Sample size | 47 | ||
2.4.3.2 Focus on large companies | 47 | ||
2.4.4 Considerations of time | 48 | ||
2.4.4.1 Controlling for time | 48 | ||
2.4.4.2 Longitudinal studies | 48 | ||
2.4.5 Country focus in IC reporting studies | 49 | ||
2.4.5.1 Country-specific issues in IC reporting | 49 | ||
2.4.5.2 Cross-country studies | 50 | ||
2.4.5.3 Controlling for country-specific issues in IC reporting | 51 | ||
2.4.6 Communication channels under review | 51 | ||
2.4.6.1 Range of communication channels | 51 | ||
2.4.6.2 Investigating several communication channels | 52 | ||
2.4.7 IC reporting across industry sectors | 53 | ||
2.4.7.1 IC reporting across different industries | 53 | ||
2.4.7.2 Single or dichotomous industry grouping | 53 | ||
2.4.7.3 Numerous industry groupings | 54 | ||
2.4.8 Unutilised IC reporting information in prior studies | 54 | ||
2.5 Conclusion | 55 | ||
3 German context for researching intellectual capital reporting | 59 | ||
3.1 Introduction | 59 | ||
3.2 German management report | 60 | ||
3.2.1 Historic development of the management report | 60 | ||
3.2.2 German Accounting Standard 15 (GAS 15) | 62 | ||
3.2.3 GAS 15 recommendations related to IC | 64 | ||
3.2.4 Revision of GAS 15 in 2010 | 66 | ||
3.2.5 New standard on combined management and risk reporting GAS 20 | 67 | ||
3.3 Movements towards IC management and reporting in Europe | 69 | ||
3.3.1 European projects and guidelines on IC reporting | 69 | ||
3.3.2 German ‘Wissensbilanz’ | 71 | ||
3.4 German setting for IC reporting | 72 | ||
3.4.1 National efforts on knowledge resources | 72 | ||
3.4.2 Strong stakeholder representation | 73 | ||
3.5 Conclusion | 74 | ||
4 Methodology overview | 77 | ||
4.1 Introduction | 77 | ||
4.2 Research questions | 77 | ||
4.2.1 Summary of research questions | 77 | ||
4.2.2 Underlying assumptions | 78 | ||
4.3 Research design | 79 | ||
4.3.1 Research setting | 79 | ||
4.3.2 Approaching the research questions in three projects | 79 | ||
4.3.2.1 Overview of research approach | 79 | ||
4.3.2.2 Project one: estimating a measure of IC value | 80 | ||
4.3.2.3 Project two: designing a parsimonious framework for IC content analysis | 81 | ||
4.3.2.4 Project three: applying agency theory and legitimacy theory | 81 | ||
4.3.3 Intended interviews for triangulation | 82 | ||
4.4 Sample selection | 84 | ||
4.4.1 Sample for measuring IC value in project one | 84 | ||
4.4.2 Sample for investigating IC reporting in projects two and three | 85 | ||
4.4.3 Industry grouping | 86 | ||
4.4.4 Issues with database Datastream | 90 | ||
4.5 German company characteristics | 91 | ||
4.5.1 Variety of shares | 91 | ||
4.5.2 Proportion of debt | 92 | ||
4.5.3 Adoption of international reporting standards in Germany | 93 | ||
4.6 Limitations of the study | 94 | ||
4.7 Conclusion | 95 | ||
5 Estimating a measure of intellectual capital value to test its determinants | 97 | ||
5.1 Introduction | 97 | ||
5.2 Literature review | 99 | ||
5.2.1 Importance of measuring IC value | 99 | ||
5.2.1.1 IC as strategic advantage for corporate performance | 99 | ||
5.2.1.2 Purposes of measuring IC value | 100 | ||
5.2.1.3 Difficulties in measuring IC value due to data availability | 100 | ||
5.2.2 Approaches to measure IC value | 101 | ||
5.2.2.1 Overview of approaches to measure IC value | 101 | ||
5.2.2.2 Resource-based approaches to measure IC value | 101 | ||
5.2.2.3 Component-based approaches to measure IC value | 103 | ||
5.2.2.4 Holistic market-based approaches to measure IC value | 104 | ||
5.2.3 Addressing weaknesses of MtB as measure of IC value | 106 | ||
5.2.3.1 Historic cost accounting in MtB | 106 | ||
5.2.3.2 Focus on long-run value to account for fluctuations in MtB | 107 | ||
5.2.4 Aspects to be considered when measuring IC value | 108 | ||
5.2.4.1 Importance of industry | 108 | ||
5.2.4.2 Levels of IC value rather than monetary values | 109 | ||
5.2.4.3 Lagged effect of IC value | 109 | ||
5.2.5 Potential determinants of IC value | 110 | ||
5.2.5.1 Applying the measure of IC value to test its determinants | 110 | ||
5.2.5.2 Potential determinants of IC value from financial statements | 110 | ||
5.2.5.3 Potential determinants of IC value in the financial structure | 111 | ||
5.2.5.4 Potential determinants of IC value in company characteristics | 112 | ||
5.3 Research design | 113 | ||
5.3.1 Sample of German companies | 113 | ||
5.3.2 Estimating Tobin’s q | 114 | ||
5.3.3 Estimating LRVTB | 116 | ||
5.3.3.1 Decomposing MtB | 116 | ||
5.3.3.2 Three models for estimating LRVTB | 117 | ||
5.3.3.3 Applied model for estimating LRVTB | 118 | ||
5.3.4 Comparing IC value measures | 122 | ||
5.3.4.1 Regression model to compare IC value measures | 122 | ||
5.3.4.2 Vuong’s closeness test to test hypotheses on IC value measures | 123 | ||
5.3.5 Testing hypotheses on determinants of IC value | 125 | ||
5.4 Results | 127 | ||
5.4.1 Results for comparing measures of IC value | 127 | ||
5.4.1.1 Descriptive results for IC value measures | 127 | ||
5.4.1.2 Regression results of comparing measures of IC value | 129 | ||
5.4.1.3 Results for Vuong’s closeness test for IC value measures | 131 | ||
5.4.2 Results for determinants of IC value | 132 | ||
5.4.2.1 Regression results for determinants of IC value | 132 | ||
5.4.2.2 Results for testing hypotheses on determinants of IC value | 134 | ||
5.5 Conclusion | 135 | ||
6 Content analysis of intellectual capital reporting – Parsimony in research design | 139 | ||
6.1 Introduction | 139 | ||
6.2 Literature review | 140 | ||
6.2.1 Investigating IC reporting with research frameworks | 140 | ||
6.2.2 Comparison of high-level IC categories in research frameworks | 141 | ||
6.2.2.1 Development of high-level IC categories | 141 | ||
6.2.2.2 Differences in labelling IC categories | 142 | ||
6.2.2.3 Variations in the number of IC categories | 144 | ||
6.2.2.4 Tendency to a common terminology for IC categories | 144 | ||
6.2.2.5 Views on ‘strategy’ as IC category | 145 | ||
6.2.3 Comparison of lower-level IC components in research frameworks | 145 | ||
6.2.3.1 Synopsis of IC components in research frameworks | 145 | ||
6.2.3.2 Concentration on widely-used IC components | 146 | ||
6.2.3.3 Different hierarchies in lower-level IC components | 146 | ||
6.2.3.4 Varying classifications of IC components | 150 | ||
6.2.3.5 Different labels for IC components | 151 | ||
6.2.4 IC sub-groupings as suggested solution for disparities | 151 | ||
6.2.5 Framing the research question | 152 | ||
6.3 Research methods | 153 | ||
6.3.1 Sample of German companies | 153 | ||
6.3.2 German language characteristics | 153 | ||
6.3.3 Content analysis | 154 | ||
6.3.3.1 Coding words with repetition | 154 | ||
6.3.3.2 Software-aided coding | 154 | ||
6.3.3.3 Test for reliability of reporting scores | 155 | ||
6.3.3.4 Summary of content analysis procedures | 156 | ||
6.3.4 Pilot study to develop a research framework for German setting | 157 | ||
6.3.5 Correlation analysis of IC components | 158 | ||
6.3.5.1 Correlation analysis for a parsimonious research framework | 158 | ||
6.3.5.2 Correlation analysis for comparability of prior studies | 160 | ||
6.4 Pilot study to develop a research framework forIC reporting | 162 | ||
6.4.1 Developing a research framework for IC reporting | 162 | ||
6.4.1.1 Approaching IC reporting in Germany | 162 | ||
6.4.1.2 IC research framework developed from pilot study findings | 163 | ||
6.4.1.3 Pilot study findings on ‘strategy’ within the IC research framework | 163 | ||
6.4.2 Pilot study results for German annual reports | 167 | ||
6.4.2.1 Overview of pilot study results | 167 | ||
6.4.2.2 Pilot study findings in management reports and CEO letters | 167 | ||
6.5 Testing for parsimony and comparability | 169 | ||
6.5.1 Content analysis results for the German sample | 169 | ||
6.5.1.1 Descriptive results for total IC reporting by size | 169 | ||
6.5.1.2 Role of widely-used IC components compared to total IC reporting | 171 | ||
6.5.2 Correlation analysis for parsimony in the IC research framework | 173 | ||
6.5.2.1 Correlation results for a parsimonious research framework | 173 | ||
6.5.2.2 Interpretation of results for parsimony in research framework | 177 | ||
6.5.2.3 Interpretation regarding corporate definition of IC reporting | 177 | ||
6.5.3 Correlation analysis for comparability of prior studies | 178 | ||
6.5.3.1 Correlation results for comparability of selected frameworks | 178 | ||
6.5.3.2 Interpretation of results regarding comparability of prior studies | 181 | ||
6.6 Conclusion | 182 | ||
7 Applying agency theory and legitimacy theory to intellectual capital reporting | 187 | ||
7.1 Introduction | 187 | ||
7.2 Literature review | 189 | ||
7.2.1 Calls for theory testing in the IC reporting literature | 189 | ||
7.2.2 Potential motivations for IC reporting | 190 | ||
7.2.2.1 Theories suggested to explain IC reporting motivations | 190 | ||
7.2.2.2 Agency theory to explain IC reporting motivations | 191 | ||
7.2.2.3 Signalling theory to explain IC reporting motivations | 191 | ||
7.2.2.4 Stakeholder theory to explain IC reporting motivations | 192 | ||
7.2.2.5 Legitimacy theory to explain IC reporting motivations | 192 | ||
7.2.3 Agency theory and IC reporting | 193 | ||
7.2.3.1 The concepts of agency theory | 193 | ||
7.2.3.2 Linking agency theory to IC reporting | 194 | ||
7.2.3.3 IC reporting to reduce information asymmetry | 195 | ||
7.2.3.4 IC reporting to explain IC value | 196 | ||
7.2.4 Legitimacy theory and IC reporting | 197 | ||
7.2.4.1 The concepts of legitimacy theory | 197 | ||
7.2.4.2 Linking legitimacy theory to IC reporting | 198 | ||
7.2.4.3 IC reporting under legitimacy threat | 199 | ||
7.2.4.4 IC reporting to legitimise intangible resources | 200 | ||
7.3 Research methods | 201 | ||
7.3.1 Sample of German companies | 201 | ||
7.3.2 Measures of IC value and mispricing | 202 | ||
7.3.3 Content analysis of IC reporting | 202 | ||
7.3.4 Distinction of reporting types: required, recommended, voluntary | 203 | ||
7.3.5 Statistical analysis of IC reporting | 204 | ||
7.3.5.1 Statistical regression model to test hypotheses | 204 | ||
7.3.5.2 Separate analyses regarding IC categories and reporting types | 208 | ||
7.3.5.3 Considerations of proprietary costs | 208 | ||
7.4 Results | 209 | ||
7.4.1 Analysis of IC reporting by IC categories | 209 | ||
7.4.1.1 Descriptive results by IC categories | 209 | ||
7.4.1.2 Results of regression analysis by IC categories | 211 | ||
7.4.2 Analysis of IC reporting by reporting types | 215 | ||
7.4.2.1 Descriptive results by IC reporting types | 215 | ||
7.4.2.2 Results of regression analysis by IC reporting types | 217 | ||
7.5 Sensitivity test | 220 | ||
7.5.1 Propensity score matching approach | 220 | ||
7.5.2 Propensity score matching results | 223 | ||
7.6 Conclusion | 224 | ||
8 Conclusions | 229 | ||
8.1 Introduction | 229 | ||
8.2 Summary and discussion | 230 | ||
8.2.1 Summary of research objectives | 230 | ||
8.2.2 Summary of research approach | 231 | ||
8.2.2.1 Overview of research approach | 231 | ||
8.2.2.2 Project one: estimating a measure of IC value | 232 | ||
8.2.2.3 Project two: designing a parsimonious framework for IC content analysis | 233 | ||
8.2.2.4 Project three: applying agency theory and legitimacy theory | 234 | ||
8.2.2.5 Dataset | 235 | ||
8.2.3 Discussion of key findings | 236 | ||
8.2.3.1 Estimating a measure of IC value | 236 | ||
8.2.3.2 Designing a parsimonious content analysis for IC reporting research | 237 | ||
8.2.3.3 Applying agency theory and legitimacy theory to IC reporting | 238 | ||
8.3 Contribution of research | 239 | ||
8.3.1 Contribution to the literature | 239 | ||
8.3.2 Implications for policy and practice | 240 | ||
8.4 Limitations and suggestions for future research | 242 | ||
References | 247 | ||
Appendix | 259 | ||
List of IC components in English and German resulting from pilot study | 259 | ||
Alphabetical Index | 277 |