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BOOK
Vertriebsmanagement
Die Distributions- und Verkaufspolitik im Marketing
Pepels, Werner
Published Year
(2022)
Info
BOOK
Marketing Communications
Pepels, Werner
Published Year
(2021)
Info
BOOK
Handbuch Kommunikationsmanagement im Marketing
2 Teilbände
Pepels, Werner
Published Year
(2021)
Info
BOOK
Handbuch Dienstleistungen
2 Teilbände
Pepels, Werner
Published Year
(2020)
Info
BOOK
Marketing-Kommunikation
Einführung in die Kommunikationspolitik
Pepels, Werner
Published Year
(2020)
Info
BOOK
Entwicklung eines Klassifikations-Frameworks für Digitale Industrielle Produkt-Service-Systeme (DIPS²)
– zur Identifikation von Geschäftsmodellen für kleine und mittlere Unternehmen (KMU) im Rahmen des Forschungsprojekts Use-PSS
Waidelich, Lukas
Meyer=Stiftung
, Vol. 21
Published Year
(2019)
Info
BOOK
Einführung in die Produktpolitik im Marketing
Pepels, Werner
Published Year
(2019)
Info
BOOK
Handbuch des Vertriebs
20 Module zur fortschreitenden Professionalisierung in Distribution und Verkauf. 2 Teilbände
Pepels, Werner
Published Year
(2019)
Info
BOOK
Servicemarketing
Grundprinzipien – Instrumentarium – Konzeption
Pepels, Werner
Published Year
(2018)
Info
BOOK
Preismanagement
Einführung in Theorie und Praxis
Schaper, Thorsten
Published Year
(2017)
Info
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